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Marketing & Communications Executive job in Reading, Berkshire

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Job Title: Marketing & Communications Executive
Job Type: Permanent
Location: Reading, Berkshire
Salary: £30000 - £33000/annum +23 days holiday + Bonus+ Pension
Company: CV-Library
Category: Marketing
Benefits: 23 days holiday + Bonus+ Pension

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Job Description:
CV-Library jobs

Our client is a specialist value added distributor supplying electronic components including: Connectors, Displays, Touch Screens, Capacitors, Relays, Fans, Power Semiconductors and Thermal Printers to a wide variety of Customers operating in various markets including Telecoms, EDP, Medical, Industrial, Defence, Transportation, POS and Instrumentation.

Among the Suppliers they represent are Fujitsu, Powertip, Amphenol, Ebm Papst, SCS, Protek and Panasonic.

To help sustain its continued growth, the Company is looking to recruit an experienced Marketing & Communications Executive.


The Marketing function within the company is integral to the overall Sales & Marketing effort and is therefore a role of great importance and influence. This position is responsible for all marketing related activities – from website design/management and email shots, to literature design and media related communications. Working closely with Sales, there will also be a requirement to manage the Company’s internal CRM system and databases.

It will require good experience, especially within web design and HTML programming, acquired in a similar role over a 2 – 3 year period, a strong ‘can do’ approach and lots of enthusiasm and energy. It will also require an ability to communicate with all levels within the company and in external organizations.

The role is based in Theale, Berkshire and might involve occasional travel to customer and/or vendor locations in the UK.


Website Development – developing, managing and updating the Company’s website. This role will be responsible for planning (in junction with Management and Sales) and development of the website. Skills in website development and CMS (such as Wordpress) are therefore essential.

Email Marketing Campaigns – in conjunction with the sales team, prepare and distribute email broadcasts on a regular basis. Involves creating the email, sending via an online service and liaising with Sales regarding the feedback (opens, click-throughs etc), received through the online service. Also includes management of the database, HTML skills are essential for the creation of the emails.

Press Releases – prepare press releases referring to new products or enhancements, news relating to sales, contracts and strategic agreements. Ensuring Company’s products and news items are put forward for inclusion in all relevant trade features, including product reviews.

Literature Design – responsible for the production of Company/product related literature. Good basic skills in an appropriate design package such as Indesign or Illustrator are essential for this.

Vendor Liaison – liaise with vendors to co-ordinate joint marketing efforts. Maintain both master and vendor-specific schedules for each vendor and an overall.

Marketing Planning – work closely with the General Manager/Director and senior management to contribute significantly to marketing thinking and execution of plans.

Product Knowledge – develop a sufficient knowledge of the products which allows decisions to be taken regarding which products to promote, to whom and for what reasons.

Group – maintain, develop and update the Parent Company’s website, literature and undertake other promotional activities as required. This is expected to take around 10% of overall time. In this position you will interest with the Group Chief Executive and/or PA/HR Manager.

Miscellaneous Tasks – include:-
• Co-ordinate marketing communications activities and events, as required
• Working with sales management to maintain and extract reports from Company CRM system (Sage CRM)
• Provide activity reports on a monthly basis and any other reports, as required

1. The experience required for the position will ideally have been gained from working in a technology distribution environment. It will require:
• A good working knowledge of Wordpress, or similar, and experience in the design and development of websites
• Experience in designing e-shots and managing email campaigns
• Experience in producing newsletters and collateral, requiring familiarity with design software such as InDesign or Quark Express.
• Highly PC literate with knowledge of Microsoft computer packages (Excel, Word, Outlook, PowerPoint etc)
• Able to take initiative and work with minimal supervision on a number of concurrent projects
• An ability to meet previously agreed deadlines

2. The ideal candidate will also have:
• Driving ambition to succeed and a desire to be an integral part of a growing organization
• An outgoing and presentable manner when communicating with customers, suppliers and colleagues
• A strong ‘can do’ approach
• Commercial awareness of factors concerning the industry in which we operate, those affecting customers and also the profitability of the Company.

To discuss the role in more detail, please send your CV via the CV library Link or call Phil directly on the number provided below

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